FREE success story :

Activating Beauty Shoppers Using Ad Retargeting to Maximize ROI

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FREE success story :

Activating Beauty Shoppers Using Ad Retargeting to Maximize ROI

A premier shopping centre group aimed to assist a personal care product retailer at one of their locations. To increase awareness for the personal care product retailer, a digital campaign was conceived for one of the shopping centres in order to measure the ROI of a retargeting campaign. The campaign achieved a return on investment of nearly 1,300% and saw a 43% increase in customers visiting the store.

What You’ll Get from This Success Story

  • How the Flow and Connect platforms target segmented customers
  • Effectiveness of behavioral retargeting, which can be used as programmatic ads, across Ad Networks
  • How the campaign provided a 1,300% ROI 
  • What the direct outcome was on the shopping centre as a whole